Having just started work for the Federal Government (in all its glory and splendor) I am reminded again of the joy of drowning in strange language. Acronyms, in my case -- why write a full sentence when a handful of letters will do? IJESMME,S? (It's just ever so much more efficient, see?)
Search Engine Marketing was never really like that to me. It grew as I grew with it, so I don't remember ever having an overwhelming adjustment. But I watched a lot of our new employees struggle with it. 404 errors! Meta tags! 301 redirects! Internal links!
So sponsor of this post and Austin SEO Firm Apogee Search Marketing's search engine glossary is a good thing. It doesn't have 404 error, which is a painful omission -- but maybe that one's common enough that everybody already knows it. Strongbad makes fun of it. That didn't used to be mainstream, but it surely is now. (Unless you don't know Strongbad, in which case you need to stop reading this blog and go Google it.) Anyway, most every other jargony word you'd care to know is in there.
They even have a special entry for Matt Cutts. Cute!
So that's all I've got for tonight. Be good!